In a popular musical world where intimidating, ballsy music often reigns as most respected, it's easy to forget that softer music can be just as powerful.
At the heart of much of the music written by Oxford band Stornoway -- whether in the lyrics, orchestral arrangements or the distinctive voice of Bill Briggs -- is an infectious warmth. With their third album album, produced in partnership with PledgeMusic.com, set for release within a month, "The Road You Didn't Take" is the first opportunity for fans to hear developments from the band. And only positive conclusions can be made from this first impression.
Sumptuous production and gorgeously grating harmonies let the curtain creep up on "The Road You Didn't Take." Stornoway is often thrown alongside Mumford and Sons when being compared with other artists, since both show a knack for acoustic music. However, the ambition and variety of soundworlds created here and in other tracks often lifts them above the safe bet of Marcus Mumford and Co.
Briggs' voice, instantly recognizable and instantly likable, is a storyteller's voice. At times it is pleasant, at others impressive, and it's always easy to listen to.
Briggs has previously stated his fascination with birds, and much like the rest of their back catalogue, "The Road You Didn't Take" reveals an avian connection, with soaring vocals and fluttering guitar backing. The subtle but repeatable chorus and eventually epic backdrop add to the wonder, with nothing overdone.
Having finely crafted their sound for a few years now, Stornoway is arguably the best at what they do. Quietly and assuredly, they are unstoppable.